Browsing Research Papers by Author "Mukwana, Siragi"
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Perceived role of marketing communication strategies on students’ enrollment in private secondary schools in Mbale Municipality, Mbale district
Mukwana, Siragi; Matovu, Musa (CARI Journals, 2018)The study examined the effect of marketing communication strategies on students’ enrollment in private secondary schools in Mbale municipality, Mbale district. The hypotheses of the study were; (a) external marketing ...